Heda Bayron is a communications specialist at CFA Institute in Asia Pacific. She has more than 15 years of experience in corporate communications and journalism. Previously, Bayron was a communications consultant at the International Finance Corporation, a member of the World Bank Group, and a senior press officer at Asia Society in New York. She also worked with the Hong Kong Institute of Certified Public Accountants as deputy editor of its member magazine, A Plus, where she won a Society of Publishers in Asia award for Editorial Excellence in Business Reporting. Before that, Bayron was an assistant editor at Voice of America's Asia News Center in Hong Kong for more than seven years.
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